Well, no wonder I love shopping so much.
Seems like shopping is porn for women. And since I’m currently NOT getting any good good – I’m happy to know a little retail therapy will keep the…uh…juices flowing:
A recent study at the University of Westminster found that special offers ignite the same level of emotional excitement that one experiences from sexual arousal. Bargains make people deliciously happy, firing up the brain in much the same way as watching an erotic film.
Researchers measured brain activity in the emotional parts of the minds of 50 volunteers, as well as their eye movements and emotional responses in the body, in determining which of several activities evoked the most excitement. They found that giving participants a coupon or free gift with a loaf of bread or a jar of the savory British spread Marmite induced the same level of excitement as being exposed to porn.
Think I could convince my next boyfriend that by sending me shopping he’s just really getting the foreplay out of the way and by the time I get home from my shopping excursion I’ll be good to go…no prep from him needed?